Red Bull Racing “Walmart Special Pack”

Production | Motion + VFX (Consumer Activation)

In support of the 2023 Red Bull Racing + Walmart race team partnership, Red Bull North America launched a Walmart-exclusive Special Pack. We were tasked with bringing the all-new special pack to life through compelling creative, while also amplifying the accompanying consumer activation—giving fans the chance to win the ultimate Red Bull Racing experience.

  • Services: Concept, Art Direction, Production, Editing & VFX
  • Producer: Ryan Cooley
  • Creative Direction: Luis Rodriguez
  • Post-Production/VFX: Kelly Bolton (Dumont Creative)